FFP in Sweden

Scandinavian countries have a reputation to keep up when the environment is involved. The northern European people are well known for their involvement with nature and their progressiveness in their demand for sustainable products. It is not surprising that FFP has developed at a fast rate in Scandinavia and in Sweden in particular since the introduction 4 years ago. More and more sustainability is the theme for exhibitions and tradefairs. In august 2009 FFP participant Bernzons Blomsterhandel represented FFP in their stand at EcoNow in Stockholm (photo left).

The demand for sustainably produced flowers and plants is stimulated by promoting FFP at open houses or special events from Swedish FFP traders. Noviflora, one of the suppliers to the Swedish market, captured this FFP promotion at a special event from one of their Swedish customers (photo below).